Beauty Brands

While social media has made it feel like everyone is in Europe right now, we’ve pulled together our top brands to watch that are inspired by the #EuropeanSummer aesthetic. 1. Ciao Lucia IG: @CIAO_LUCIA Ciao Lucia is an LA based brand with European influence that embodies classic silhouettes and timeless details. They are most known […]

With over 11 billion views for the hashtag #TikTokMadeMeBuyIt, it’s clear that TikTok drives sales. Just one short video can help a product sell out time and time again, and brands are doing their best to achieve TikTok virality. While not all succeed, there are a handful of beauty brands that have found unparalleled success […]

In honor of Black History Month and with a renewed interest in beauty brought on by the pandemic, consumers are searching for ways to expand their makeup, skincare, and haircare collections–favoring brands that address unmet needs and offer often overlooked perspectives. Beauty should be an exploration of individuality and cater to a wide range of […]