TikTok Trends to Watch: Q1 2027

- Larger than life accessories like orb rings turn an everyday outfit into a memorable moment. Parting ways with dainty rings and welcoming in chunky, statement-making orb rings, consumers are embracing the more is more aesthetic all the way from their fingers to their toes.
- A medium volume trend, there are 1.3K average weekly searches for orb rings, +169% to last year.
- Market adoption is +7% in the last 30 days and orb rings are most saturated in the Specialty/DTC market.
- Contemporary jewelry brands like Bagatiba, Mejuri, J.Hannah and Luv Aj have had to restock their orb ring assortment time and time again this season. From Madewell�s puffed dome interpretation of the ring to Stone and Strand�s diamond-addition approach, the orb ring is an essential across jewelry brands of all price points.
- A favorite on TikTok, videos related to orb rings have over 3.1B views on the platform with creators sharing DIY creations and styling tricks.
- TL Forecast: Orb rings are expected to continue growing over the next year with 70% confidence.
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