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Read about Trendalytics in the world's largest fashion, beauty and business publications.

To reach out with a media inquiry, please email [email protected].

Read about Trendalytics in the world's largest fashion, beauty and business publications.


To reach out with a media inquiry, please email [email protected].

Read about Trendalytics in the world's largest fashion, beauty and business publications.

To reach out with a media inquiry, please email [email protected].

Read about Trendalytics in the world's largest fashion, beauty and business publications.


To reach out with a media inquiry, please email [email protected].

Read about Trendalytics in the world's largest fashion, beauty and business publications.


To reach out with a media inquiry, please email [email protected].

Read about Trendalytics in the world's largest fashion, beauty and business publications.

To reach out with a media inquiry, please email [email protected].

Aug 22, 2025

Aug 22, 2025

Aug 22, 2025

Aug 22, 2025

I Predict Trends for a Living—These 7 Will Be Huge Come Fall

Since colorful trees are right around the corner, WWW tapped Becker to highlight seven of the biggest fall fashion trends to keep in mind when planning out your autumnal wardrobe. From sports-inspired styles to unexpected animal prints, there’s so much fashion goodness to uncover ahead.

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Aug 15, 2025

Aug 15, 2025

Aug 15, 2025

Aug 15, 2025

Labubus, Butter Yellow and Scarves: Defining the Fashion Trends of Summer 2025

Men’s accessories trends this summer were relatively staid. Searches for black onyx jewelry increased 349 percent compared to last year. Searches for metal sunglasses (up 142 percent) and genuine leather sneakers (up 340 percent) signaled a return to classic staples.

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Aug 5, 2025

Aug 5, 2025

Aug 5, 2025

Aug 5, 2025

6 Nostalgic Fashion Trends We’re Investing In Ahead of Fall

Earlier eras have also found their way into designers’ fall 2025 collections. There’s so much innovation happening within suiting. Designers are also leaning into neon, in-your-face hues, beloved by Madonna during the decade.

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Aug 7, 2025

Aug 7, 2025

Aug 7, 2025

Aug 7, 2025

That’s a Lot of Needles in Your Face

Online, Google searches for “cosmetic acupuncture” have increased by 248 percent in the last two years. As of January, the average number of views for notox-related content on TikTok had increased 223 percent in the last year, according to the trend forecasting agency Trendalytics.

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Jul 25, 2025

Jul 25, 2025

Jul 25, 2025

Jul 25, 2025

The Rise of ‘Ugly-Cute’ Labubu Dolls, in Four Charts

Consumers, driven by the dual desire for emotional comfort and expressive individuality during challenging times, find resonance in Labubus’ unique blend of innocence, irreverence, and charm. Trendalytics analysis found that year-on-year Google searches for Labubu soared by 9,800 percent in June.

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Jul 22, 2025

Jul 22, 2025

Jul 22, 2025

Jul 22, 2025

Everyone Wants to Smell Like SPF — Again

Clean fragrance brand Skylar rolled out a Scent-Screen SPF 30 mist in April inspired by beachside boardwalk signatures, such as cotton candy, marking the brand’s first SPF/perfume hybrid. Trendalytics shows the launch drove a 566 percent increase in engagement to the brand’s Instagram profile in the days following.

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Jul 16, 2025

Jul 16, 2025

Jul 16, 2025

Jul 16, 2025

Sabrina Carpenter Nails Two Summer Trends in One With Old Navy’s Polka Dot Flip-Flops

According to data from the trend forecasting platform Trendalytics, searches for the term “polka dot” skyrocketed by 260 percent in January of this year compared to 2024, while queries for “polka dot dresses” specifically rose by 52 percent.

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Jul 15, 2025

Jul 15, 2025

Jul 15, 2025

Jul 15, 2025

The Reign of Leggings Is Over. What’s Next?

Between track pants and flared yoga pants, there has not been a singular style to replace leggings as the everyday essential. Any trend burnout: For a moment in time, we’re so fascinated with that item and the consumer ends up with 20 pairs in her closet. And then she’s sick of it.

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Jul 4, 2025

Jul 4, 2025

Jul 4, 2025

Jul 4, 2025

Oasis Brings a Fashion Supernova From the UK

Despite the summer heat, average weekly TikTok posts featuring parkas rose 188% between June 1 and July 1, compared with the previous month, with views up 121%, according to market intelligence company Trendalytics.

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Jun 24, 2025

Jun 24, 2025

Jun 24, 2025

Jun 24, 2025

Searches for 'reef safe spf' are up 86%, but are claims still misleading?

In sun care, shoppers have historically been slower to apply the same approach, yet recent data from Trendalytics reveals that year-on-year searches for ‘reef safe SPF’ have risen by 86% since 2024, reflecting an increasing interest from consumers for eco-friendly formulations.

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Jun 23, 2025

Jun 23, 2025

Jun 23, 2025

Jun 23, 2025

Hailey Bieber Braves the NYC Heat in Trendy Polka Dot Capris

Skin-tight white capris with oversized black polka dots by Barcelona-based brand Paloma Wool were the main event of the ensemble. According to data from platform Trendalytics, shopping searches for 'polka dot' items jumped 260% in January of this year compared to 2024.

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Jun 3, 2025

Jun 3, 2025

Jun 3, 2025

Jun 3, 2025

Cosmetics Business reveals the top 5 sun care trends of 2025 in new report

In sun care, shoppers have historically been slower to apply the same approach, yet recent data from Trendalytics reveals that year-on-year searches for ‘reef safe SPF’ have risen by 86% since 2024, reflecting an increasing interest from consumers for eco-friendly formulations.

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