Beauty

From ’90s Glam to Cool & Collared, these are the September 2022 top trends that are expected to impact the womenswear, menswear, kids, and beauty markets for months to come. Women It’s safe to say that we are certainly in a pant cycle; as daytime tops remain as easy knits, creativity is happening within bottoms. […]

Well, summer 2022 is officially coming to a close – and quite frankly, we’re sad to see it go. From reliving our glory days of Tumblr to donut-inspired beauty, there was a whimsical spirit in the air that sparked an on-going list of head-turning trends. Below, discover our top five trending moments of the season […]

From the “East Villain” stereotype to glazed donut skin, these are the August 2022 top trends that are expected to impact the womenswear, menswear, kids, and beauty markets for months to come. Women This year, “Hot Girl Summer” is taking a literal turn as heat waves scorch the nation. From a practical standpoint, waterproof shorts […]

While social media has made it feel like everyone is in Europe right now, we’ve pulled together our top brands to watch that are inspired by the #EuropeanSummer aesthetic. 1. Ciao Lucia IG: @CIAO_LUCIA Ciao Lucia is an LA based brand with European influence that embodies classic silhouettes and timeless details. They are most known […]

From preppy styles to 90’s kids classics, these are the July 2022 top trends that are expected to impact the womenswear, menswear, kids, and beauty markets for months to come. Women One key take away from Couture Week’s streetstyle and runway was the grungy school girl aesthetic. Brands like Miu Miu and Marc Jacobs have […]

Based on our predictive data, here are the top 10 ingredients set to dominate beauty, health & wellness in 2023. Download the full report here. 01— Winter Cherry Winter Cherry is an antioxidant rich plant whose leaves have been used in medicine for over 4,000 years. Winter Cherry has anti-aging properties, fighting blue light exposure […]

The resurgence of Y2K trends has impacted every aspect of the fashion and beauty industries–bringing back many trends thought long gone. This summer, social media and Gen Z consumers are transforming the brow game once again. Most notably, skinny brows are making a nostalgia-inducing comeback. A medium volume trend, there are 1.4k average weekly searches for skinny […]

From ocean-side aesthetics to new age athletic wear, these are the June 2022 top trends that are expected to impact the womenswear, menswear, kids, and beauty markets for months to come. Women Characterized by ocean-side aesthetics and a classic wardrobe inspired by your grandma’s closet, coastal grandmother has taken TikTok by storm. With over 94M […]

Using our proprietary algorithm, we’ve identified themes and trends that are likely to grow over the next year. Read on for our holiday 2023 forecast. Download the full report here. Cultural Context WEIRD GIRL AESTHETIC A new anti-fashion, normcore meets craftcore aesthetic is being coined the “weird girl aesthetic.” Bella Hadid’s street style offers an […]

With over 11 billion views for the hashtag #TikTokMadeMeBuyIt, it’s clear that TikTok drives sales. Just one short video can help a product sell out time and time again, and brands are doing their best to achieve TikTok virality. While not all succeed, there are a handful of beauty brands that have found unparalleled success […]