Womenswear

Using our proprietary algorithm, we’ve identified trends that are likely to grow over the next year. Read on for a preview of our SS23 Womenswear Forecast. Download the full report here. Cultural Context Euphoria Effect Euphoria’s long awaited second season aired recently and the parallels between its vintage counterpart, Skins, have not gone unnoticed. Both […]

From statement-making dresses to normcore sweaters, these are the January 2022 top trends that are expected to impact the womenswear, menswear, kids, and beauty markets for months to come. Women With social gatherings few and far between, it’s important to make the most of them. Women are rediscovering the joy of dressing with bold patterns […]

Preview our Top 100 Trend Report and discover what’s to come in 2022. Download the full report here. Women’s Fashion 2022 is all about confidence as skin-baring styles and elements of nostalgia take precedence. Women are looking to discover their unique sense of style and searching for a wardrobe that speaks to it. 1. Overexposed: Less […]

Balaclavas are nothing new–having originated in Ukraine in the 1800s–but are now garnering mass attention as craftcore, winter weather, and the desire for protection intersect to create the perfect storm for the rise of Gen Z’s new favorite accessory. An extremely high volume trend, there are 201K average weekly searches for balaclavas, +44% to last year. Balaclavas […]

Over the past year, we navigated new trends and new challenges. Here’s what was trending in 2021: AESTHETICS DARK ACADEMIA An aesthetic with over 1.8B views on TikTok, Dark Academia is a gothic interpretation of 20th century New England boarding school attire. Popularized by shows like Gossip Girl and Elite, the aesthetic is at once […]

From 60s styles to festive holiday attire, these are the December 2021 top trends that are expected to impact the womenswear, menswear, childrenswear, and beauty markets for months to come. Women Inspiration from the 60s is permeating the fashion industry as key styles from the era re-emerge–think mini skirts, shift dresses, and knee high boots. […]

Driven by the 90s revival and Gossip Girl reboot, chunky loafers are a preppy staple turned “it” shoe, claiming their place outside the office. A high volume trend, there are 15.7k average weekly searches for chunky loafers, +199% to last year. Currently a top market mover with 31% of new SKUs out of stock, market […]

Combining comfort with convenience, this daring trend has captured the attention of legging-loving consumers who can now shop for one activewear piece instead of two. A high volume trend, there are 20.8K average weekly searches for unitards, +87% to last year. Unitards have an average engagement rating–social buzz is +55% to last year. Most saturated in the fast […]

From cabincore to 90s-inspired accessories, these are the November 2021 top trends that are expected to impact the womenswear, menswear, childrenswear, and beauty markets for months to come. Women Cabincore is the cold weather alternative to cottagecore–and already has over 31M views on TikTok. Embracing the rustic and cozy atmosphere that comes with sitting fireside and drinking hot chocolate, […]

From Parisian-inspired sweaters to preppy staples, these are the October 2021 Top Trends that are expected to impact the womenswear, menswear, childrenswear, and beauty markets for months to come. Women As the seasons change, women are finding beauty in simplicity and classic French girl style is leading the way. Croissant bags (+243% to LY), pointelle […]